• 2018 IBCPC PARTICIPATORY DRAGON BOAT FESTIVAL | FLORENCE JULY 6-8, 2018

FIRENZE IN ROSA ‘TAKES TO THE ARNO’ FOR THE MONTH OF BREAST CANCER PREVENTION

  • 1 October 2017

Sunday October 1st, at 11 am scenic parade with boats of every type

For Pink October 2017, the month dedicated to the prevention of breast cancer, the heart of Florence is bathed in pink thanks to FIRENZE IN ROSA ONLUS, with the aim of spreading the word about prevention through early diagnosis and the promotion of a healthy lifestyle. The association will be organising many activities in the area to encourage women and men to keep informed and to get regular check ups.

Sunday October 1st, at 11 am, a pink wave flows down the Arno, leaving from the Ponte Vecchio and arriving at the Palazzo Corsini, where the boats will perform a show to salute the Biennale dell’Antiquariato di Firenze, which on this very day concludes its 30th edition. On this occasion, all the exhibitors showing at the Palazzo Corsini and many stores in the city who have joined this initiative will display the pink bow which symbolises breast cancer prevention.